The festival kicks off next month There’s a dazzling projection art event coming to Sharjah. Sharjah Light Festival is returning for 2022 with 11 nights of colourful projections and music. If this year is anything like previous festivals, our eyes are in for a treat. The colourful festival is the first and only of […]
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World of Colour is lighting up the sky Get your camera ready because the Burj Khalifa has a spectacular new light show, World of Colour. The Burj Khalifa light shows are incredible sights whether you’re a tourist visiting Dubai or a long-time resident, and this one promises to be as striking as the rest. Burj […]
The mesmerizing Love Light Norwich festival is to return to the city for the second time in February 2022, illuminating the city with stunning art installations by international and local artists. The festival will take place between February 17 to February 19, transforming people’s perceptions of the city’s streets and landmarks through a series of […]
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Jul 16 – Nov 07, 2021 Mifuneyama Rakuen, Takeo Hot Springs, Kyushu The 500,000 square meter Mifuneyama Rakuen Park was created in 1845, during the end of the Edo period. Sitting on the borderline of the park is the famous 3,000-year-old sacred Okusu tree of Takeo Shrine. Also in the heart of the garden is another […]
The post teamLab’s ‘A Forest Where Gods Live’ Exhibition ongoing appeared first on LUMEN.
A new interactive art gallery located at the historic Socorro Mission Trail (EL PASO, Texas) is officially open to the public and offers an experience unlike others. Paradox Immersive Art is a vibrant, interactive gallery where you become a part of the art through digital projections and art installations. “The space in general kind of […]
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“1minute Projection Mapping” is plan to be held in December 2021 at Meiji Memorial Picture Gallery, Tokyo! Entry for participation has been opened! Last year, various creative scenes such as art and entertainment, including projection mapping, were forced to refrain due to COVID-19, and this has caused quite damage to the scene. Nevertheless, creators are […]
The world’s top projection mapping artists are joining forces giving New Yorkers a mesmerizing outdoor experience next month! The annual LUMA Festival is coming to Binghamton, NY on September 10 and 11 with a whole new lineup of world-class artists. For their seventh anniversary, the 3D light show will transform the buildings of Binghamton into […]
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A larger-than-life display of the post-Impressionist’s art is open now at Lighthouse Artspace Los Angeles. Have you ever looked into the mirror and saw a work of art staring back at you? If so, you’ll feel right at home at the new Immersive Van Gogh exhibition in Hollywood. The famed Dutch artist’s paintings are being […]
The post New Immersive Van Gogh Exhibit Sees the Past From the Future appeared first on LUMEN.
Australian multimedia studio mentl.Lab has just unveiled its groundbreaking kinetic artwork: a mesmerizing giant sphere made up of 80,000 LED lights, 486 motors and a whole network of computers, responding to sound and music to create an incredible display of light and colour. Known as ‘Morph TE’, the complex structure is now on permanent display at […]
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Mesmerising kinetic sphere made up of 80,000 LED lights - Morph | LUMEN
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Between November and December 2021, Kyber Theater organizes in Cagliari (Italy) the 8th Edition of the International Theater, Art and New Technologies Festival called “The Wonders of Possible”. Its aim is to promote the interrelation between artistic and technological languages. Kyber Teatro – spin off of L’Aquilone di Viviana (theater and new technologies company, LMDP […]
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The pandemic-delayed expansion features an interactive exhibition by the Japanese contemporary art collective that was designed to disorient The Asian Art Museum of San Francisco opened its pandemic-delayed $38m expansion by the architect Kulapat Yantrasast at 23 July with Continuity, a new immersive exhibition by the Japanese art collective teamLab. During an early walkthrough The Art […]
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An interview with Paul Kendall, a composer, producer and visual artist. From the past to the present, Paul Kendall has a career innovating music and sound. VDMX caught up with him to get his story and talk about his evolution into the visual frontier. Paul Kendall is a composer, producer and visual artist, primarily known […]
From Analog to Digital with Paul Kendall | LUMEN
From Analog to Digital with Paul Kendall news. by Lumen Magazine. Video Art, VJ, Video Mapping Magazine
Resolume excited to finally introduce a new addition to the Resolume family – say hello to Wire! Wire is a modular node-based patching environment to create effects, mixers and video generators for Arena & Avenue. Does the world really need another patching environment? Resolume thinks it does. There are some truly great patching environments available; […]
Resolume presents Wire | LUMEN
Resolume presents Wire news. by Lumen Magazine. Video Art, VJ, Video Mapping Magazine
Flyer New Media is inviting to LPM 2021 Apulia, a think-tank and a celebration of Audio Visuals Performing Arts. The XXII edition of LPM Live Performers Meeting is set to happen from the 26th to 29th of August in the Agricamping Fattizze, Apulia, Italy. Here are 2 great news: 1) Events moved from May to August For the second time in the meeting history, following the needs […]
Find out best offers of Christmas VJ Loops and software for 2021 Every year from the beginning of December numerous traditional red and shiny decorations appear all over the world. That’s so, because Christmas and New Year times is near, apparently! Themed parties and events are starting in all the different places. Rave parties and […]
Download Halloween VJ Loops for 2021 Halloween a.k.a. All Hallows’ Eve, or All Saints’ Eve, is, initially an ancient Celtic ritual that becomes a yearly holiday and spread all over the modern Western world. Nowadays, we perceive Halloween like a regular themed holiday, the time of fear, to scare and be scared. But, the main purpose […]
Summit Update April 19, 2019 We have finalized the TouchDesigner Summit 2019 program bringing together a roster of star operators from all over the world to deliver 45 workshops, 21 talks and of course wherever 350 TouchDesigneurs gather there will be no shortage of excitement on the side. Full program to be released soon followed […]
This time we want to share a corporate experience of LIME ART GROUP with our readers. Occasionally, during the communication process with our clients interested in video mapping producing services we face certain problems. This article is aimed to provide you with several strategies for successful overcoming the barriers to search of optimal contractor for video projection shows. Truly, the first thing a client confronts with is a hunt for a trustworthy contractor. Imagine an X-mas eve somewhere in Austria. Event Agency is planning to organize an event containing video mapping projection on the central architectural building. Austria is a beautiful country and X-mas is being celebrated especially warm and sincerely. Let’s suppose that Event Agency has already found a Contractor with the help of their friends, partners or clients (as it’s been usually done in Austria). However, there could have been another path. Google, Facebook, Youtube or Vimeo could’ve probably provided them with results on the request, e.g.“video mapping”. Sometimes it’s even cheaper to deal with foreign contractor or vice versa.
We recommend the next resources for productive fishing around the responsible contractor:
Moreover, Lumen Video Mapping Magazine (btw our partners), publish interview with the most remarkable representatives of the industry. It’s worth of spending some spare time at their site as it can be a great source of discoveries and inspiration for the show you are planning: https://www.lumen.club/ Let’s assume that the Event Agency is short of time as usual and needs a local contractor for 3D video mapping.
Importantly, the next criteria should be paid attention to:
While writing the letter of inquiry about the detailed information regarding video mapping services, please ALWAYS include the next set of aspects. Such attitude will save tons of time for both sides.
1. Who and What? Introduce yourself or specify whom you represent. List the general information regarding the event.
2. When? (Put dates, including dates of equipment delivery, setting and testing). In case of the importing of certain equipment, keep in mind the possible shifts in time, which can be caused by custom clearance, documental registrations, etc.
3. Where? State your thoughts concerning the location, the architectural structure, and its facade. Attach frontal photos, sizes (height and width, SAD files with square and architectural elements are even more preferable). The Contractor will calculate the estimate of the project much faster and will create an accurate 3D model based on these schemes.
4. Any Tech support? Projectors, media servers, its quantity, etc. You should also attach detailed sizes of the building and calculate the distance between it and projector stands. The sizes of the building suppose variations in numbers of projectors and types of lenses.
5. What will be the format of a show? Do you need a single 10-30 minute-length show after which the audience will follow to another parts of entertaining program? Or do you require series of night-installations, held every evening, minimum for 7 days?
6. What duration do you need? 5, 10, 15, 20, etc. minutes?
7. Budget? If you have possibility to mention it, do it. E.g. some companies (and Lime Artgroup is one of them) prefer to outsource the projects, which range of expenses is too low. Sometimes the Client supposes that the cost of the show is only 3K euro, while sending the referential video of a show, content production of which costs minimum 40K with technical support of about 50K. In such cases Contractor is obliged to explain politely that the collaboration is impossible on such terms.
8. Video Preview. The practice convinces us that periodically potential clients in addition to portfolio, estimate and commercial proposition feel need in getting access to a Video Preview. No doubt, understanding of the way the show will go live is salient. However, the monitor, where you watch the Video Preveiws of a show, won’t provide with a realistic effect! There are numerous factors, influencing the final look of a show: interior illumination, contrast, point of view, etc. For instance, one can print a 3D model of a building and perform a scaled projection. Unfortunately, video preview created offhand will lack quality. Furthermore, it won’t satisfy a client or their clients. You should specify, that in order to create an excellent video preview, an Animator or even several of them will spend a bunch of time. Almost the same amount of time will be needed for creation of the whole project with estimated budget. Therefore, we strongly recommend to spend 10-12% of your budget on production of 1-minute video preview and to pay it directly on the day of order.
9. Got a huge budget? Planning mega-show? Just call a Contractor and deal for in-person meeting. During negotiation process you will be able to discuss mentioned-above points.
Our company provides specialized services in Video Mapping Show Production. You can address to us by filling the form on the site. We will produce a fascinating show by selves or recommend other reliable specialists. Maybe you will need ready-made products, Video Mapping Loops or Video Mapping Toolkits which can be found at LIME ART GROUP VJ Loops Shop Ultimately, we are able to teach you how to create Video Mapping Shows by your own!
The Article is sponsored by LIME ART GROUP
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We decided that it makes sense to write an article answering the question: “How much video mapping projection show costs?” since sometimes we get a lot of requests to create a video show for clients. Sometimes the cost of videos does not suit the customer’s requirements
For example, a clients wants to get a mapping on buildings of 100 square meters for the budget of 5000 Euros. I thinks such article will be useful, not only for our company, LIME ART GROUP, but also to other companies but also to other companies that develop video show and also to their clients. So, let’s make it clear.
Every year we analyze the market by requesting different marketing agencies or by our own forces. It is not a secret that any event company making requests about costs from different video mapping companies about event info, about technical characteristics of the building, creative assignment for content development and technical provision can easily estimate average price of such architecture mapping, since it is the main niche, in our opinion, and it makes up 80% of the whole market. We wrote in our previous article “How to order Video Mapping – conditions that are necessary to know” how and where to request for development of our video mapping and we will go through each term and calculate how much it can cost.
Let’s imagine that are a Client (not intermediary), for example, line employee of a hotel, somewhere on the seacoast. You are appointed to organize 3D video mapping show. You start searching, you find international companies in the net or local providers through your own acquaintances and you send the info about the event, how many minutes of show you want to have, idea for the content, height and width of the building and several photos of the architecture. As a result, a good video mapping company is that one which maximum in 2-3 days will send you their proposal in which they will show the price for development of the content, technical provision and additional conditions. It means that such company has got their own technical resources (projectors, media servers) and employees who for 2-3 days can draw not very big sketches (not in a video format, images are enough), that can give you enough information to approve or not to approve the project.
But if a company spends more than 2 or 3 days to prepare such commercial proposal, then there are several options, either this company is extremely cool and overloaded with projects, then you can expect quite high price since it Brand, or in the second scenarios the company has sent your request to another video mapping company which deals with technical rental of the equipment and expects the answers from the second company. In the second version, you have to understand that it can take longer than it was planned. Without any doubts, big projects require a lot of different preparation and calculations, including logistics, insurances – nobody will easily send you 10 Barco Projectors 20 000 Lumen each to another country. In most cases, in very experienced video mapping companies, for a lot of years of competition and international projects participation, a new skill appeared. This skill with help of templates helps to create such proposals very quickly by substituting client’s name and changing the project name.
Requirements can be different, somewhere content matters, somewhere projection quality (more contrast or more projectors), but there is a myth that projectors rent makes up approximately, 60-80% of the total budget. This is not true. There are agencies that charge from USD$ 180,000 to 300,000 to develop 10 minutes content for a building of average height, although the equipment makes up only USD$ 30,000 per day.
When our colleagues made a request to several video mapping companies all over the world we got the following results. If we roughly want to show market realies, 1 minute of mapping show (without technical supervision) will cost from Euro 1500 to 3000. It seems to us that to calculate the price per minute (thousands per minute) is not correct. The biggest prices that came to us were from Belgians: they asked Euro 320 000 per 10 minutes. Britains rank the second , they asked Euro 180 000 per 10 minutes Show. The lowest prices came from Belorussian company: they asked 2000 EUR per 10 minutes. I want to say that the sum included not only the content development but also physical projection mapping setup on the stage/venue. Certainly, transfer and accommodation are paid separately.
Technical provision costs differently depending on the country and projectors. Taking into accounts that we want to see a picture with high quality, let’s consider projectors with lighting of 20 000 Ansi Lumen. According to recent market research, the cheapest projectors for this level can be rented at USD$300 a day, the most expensive are rented at USD$ 5000 per one working day (including spare lamps). In most cases, it is necessary to take a projector two days before the event. The first day is devoted to setting up all equipment, the second day is for “Show must go on” procedure. Some companies start charging as soon as the projector leaves the warehouse. It means that you have to include transfer, also. It is necessary to understand that there are companies which have millions of profit per day, they own a lot of projectors, additional equipment, media servers and their media technicians. They are ready to give their projectors for renting only for weeks, only. It is possible to buy such equipment at a good price, after such rent. Also, Big rental companies are not going to give their equipment without their employee. The price of such service depends on the country where you stay (accommodation costs) and the company itself but the average price is to from 50 to 200 euro per day, per person + transfer and accommodation.
So, let’s think that for this mapping on the four floor hotel event it is enough to use 2 Video Projectors of 20K Lumens and let’s take the average price of such projectors, approximately, 2000 euro. So, 2000 euro, 2 days and 2 projectors make up 8000 euro. If we fly, approximately, up to 3000 euro for logistics and 2000 euro for a media technician. Totally, 13 000 euro net.
Again a lot of uncertainties since there are different requests as well as animations and techniques are different. For example, there are animation studios that charge $200 per one second of 3D animation. In video mapping there also can be animation of personalitis, Character Animation but let’s take it simple and take as an example of animation of architecture itself including 3D displaces, extrusions, animation of archtectural elements and visual effects on layers. As I wrote earlier, those 100 companies that were requested gave us different charges but if we take middle average price it will be 2000 EUR per minute. Ten minutes will be Euro 20 000. Summing technical supervision and content development will be 20000+13000. Adding there also accommodation, it will be 35000 EUR. This is the cost of of the project the average level of complexity and comprehensiveness. But it seems to me that start-up companies can do it even cheaper since it is more important to them to declare their existence. Doing this they can dump the market without any awareness that in future they will bring up those clients who would not like to pay them more.
But I told you that it is not possible to calculate video mapping like this. This is a service and one provider can charge one price and another provider can charge another price. But it is not only price that matters but also quality, trust, reliability and understanding if something goes wrong your provider, video mapping company, will correct the situation without any losses. There are a lot of pieces of simple animation in Victoria Secret Show. This animation is very simple and can be made by any student of the first course for 100-300 dollars but due to the fact that there are necessary people working and they will never let you down the price is going up very quickly.
For every client we are creating the personal quote and in most cases we try to go into business process since there are some situations when video event as itself is not needed, at all. If the client can invest 320 000 EUR it makes sense to invite local celebrities and organize several events. Or, to do nothing and buy a house somewhere in Greece :). But there is a dilemma of the whole life: if you want to get more, you have to give more, if you want to get quality, you have to pay more for that quality. It is always necessary to investigate the situation – that is what we do in LIME ART GROUP.
We offer the best solutions in the industry for media and shows on request. Now, we are not only dealing with video projection shows. We are transforming to ready made solutions, 3D animations for video mapping, which get new forms and shapes with the help of talented artists and video mapping companies all over the world. In any case, write to us, we can either prepare video mapping show by ourselves, or advise our partners and specialists who can help you to prepare very nice impressive 3d mapping show at a good price and we can guarantee the quality of such production.
The article is sponsored by LIME ART GROUP
Looking to create a bold and unique wedding décor element for your big day? Transform your wedding venue with the help of projection mapping also known as video mapping or video projection mapping. Take your guests on a journey to any city or landscape in the world. Create decorations or memorable instances with special effects on walls, floors, objects or literally anything you like. Unlike traditional décor which leaves with limited décor options and a static décor through the evening, video mapping allows you to transport your venue at the click of a button.
Projection mapping uses high-resolution content to seamlessly project onto walls and ceiling of virtually any event space, transforming the venue into an entirely different and unique environment. This technology is not limited to flat surfaces or walls, you can project on irregular shapes and turn them into displays. You can even use video mapping on your wedding cake to make that special moment even spectacular. You can buy some pre-made high quality content here, which goes perfectly with any wedding cake.
Mapping essentially means that a complex array of software programs and media servers are used to control the pixels of a projector to match the object you want to project on.
Customize the venue
Video projection mapping allows you to create any effect immediately and affordable. A couple can create visuals journeys which no stat wedding décor could ever achieve.Changing scenes at will, unlike traditional decorations. Virtually create anything you like and I mean anything. Each couple is unique and projection mapping allows you to express exactly that. Once you have the venue mapped with projectors, your guest can enjoy different themes through the day at the push of a button. Every couple can create a unique and expressive environment. Create awe-inspiring visuals journeys for the entire evening. The best part, your guests will remember the day forever.
Content is key.
Once you have the venue and hardware requirements nailed down. Content is what you need to transform the venue, every video mapping show naturally needs content. You can either hire a studio or an artist to create content completely or pick up some of our high-quality video loops that are perfect for your wedding cake and add your own style. Hope you have a fabulous wedding!
Best video projection mapping decor for wedding - Video Mapping Blog: Projection Mapping News
Best video projection mapping decor for wedding news by Video Mapping Blog: Projection Mapping News & reviews. Best Postname projection mapping news
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D-brane is the story of a creation outgrowing its creator. The performance is the culmination of dance, real time projection mapping and live audio synthesis. A software system was built specifically for this project allowing the dancer to have direct gestural interactions with the visuals and audio in real time. The dancer wears a tracking device and interacts with a suspended dodecahedron. The dodecahedron is also tracked and projected as it moves. An analog patch based audio synthesis sonifies the motions of the dancer using the live tracking data. HTC Vive tracking is used for motion tracking. All real time graphics, tracking and projection is done in Touchdesigner.
Performer: Kathryn Florez fullstopdance.weebly.com/
Director: Harvey Moon HarveyMoon.com
Story and Art Direction: Qianqian Ye qianqian-ye.com/
Sound Artist: Cullen Miller pointlinesurface.com/
Technical Support: Colin Parsons robot.yoga/
Equipment and space – Obscura Digital
This is a short review of Opera Touch browser launch event, which we were responsible for. Enjoy!
The software company Opera invited MOOV to design and the launch event of the new OperaTouch browser. The presentation took place on the 25th of April 2018 in the presence of invited guests, but it was also live-streamed to reach out to the global audience online. With large venue Epson projectors and the Watchout system, we created a stunning multimedia show for a lifelike stage experience. We covered the whole stage with projectors and conceptualized as well as produced the video mapping content. All animations were tailored for the new OperaTouch identity and smooth flow – the new browser feature. A special red light installation was synchronized with everything which was happening on stage.
Executive producer and set designer: Piotr Majewski
Production Director: Magda Szarata
Producer: Natalia Bartnik
Production Manager: Diana Spiczak-Brzezińska
Assistant production Manager: Natasza Wysocka
Head of Studio: Michał Wróblewicz
Art Director: Szymon Kabała
3D Artist: Michał Martynów
3D Artist: Darek Sienkiewicz
2D Artist: Karolina Mikołajczuk
Music&Sound Designer: Adam Brzozowski
AV tech Lead: Sven Kubacki
AV Technicians: Piotr Kurzawa, Jan Szymkowiak
Director: Kamil Przybylak
1st AD: Adrian Kowalski
Gimbal operator: Jan Wikarski
Camera assistent: Tomasz Góralczyk, Jacek Kopyść
Grip: Marcin Kołodziejczyk
Camera operators: Emanuel Jaksza, Jarosław Żarski, Jakub Sołtysiak
Backup: Łukasz Kosecki
Audio: Przemek Dzięgiel
Make-up and Cotumes: Joanna Kuchta, Joanna Murawska, Julia Ozdoba
Lights Operator: Robert Janiak
Lights technician: Adam Sobotka
Lights technician: Dariusz Kacprzyński
Lights technician: Krzysztof Niziołek
It is a short edit of our 6 min long artwork created for White Night Melbourne 2018 on the Royal Exhibition Building.
Buildings came to life and transformed?
Mythical, Magical creatures were real?
There was a 5th dimension?
Spirituality and higher consciousness had a visual presence?
There was a portal to another more perfect world?
Creative theme: David Atkins / White Night Melbourne
Creative concept: István Dávid, Csaba Világosi, Viktor Vicsek
Art Director: Csaba Világosi
Technical supervisor: Viktor Vicsek
3d modeling: Dániel Szalkó
Producer: István Dávid
András Nagy aka XYZ
Character animation: Bálint Benkovits
Sound design: Fine Cut Bodies
Projectors and technical execution: Electric Canvas
Direction_Design_Animation: Ouchhh (ouchhh.tv)
Sound Design: Audiofil
In mathematics, the inclusion map of one space into another is denoted by the lowercase iota. Light is the single element which can be perceived by the eye. Iota is a led installation inspired by light physics and a research to find the origin of geometry. Corresponding to the focus of the observer, the nature of light and its different phenomena can be seen beyond the perceptivity of the human mind and attempts to translate them into a unified, non-spatial form.
Studio ENESS transformed an old-school bus to take you on a trippy journey to stillness for their latest art installation, The Midnight Special.
Commissioned by Strawberry Fields Festival
Design and production: ENESS
Visuals: Hyper Reelist (Jobe Williams)
For this Installation we teamed up with our friends from motomoto motomo.to and Janosch kartschall from moovid.de
Audiodesign again from red dawn audio reddawn.audio
Soundsystem was provided by schieferton schieferton.com
Equipment was provided by Limelight veranstaltungtechnik limelight-veranstaltungstechnik.de/
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