Interview to Paco Gramaje

This is our interview to Paco Gramaje, art director of the Paco Gramaje Studio in Barcelona.

The studio creates immersive multidisciplinary AV shows, especially focusing on the fusion between projection mapping and dance performance.

We asked Paco a few questions about his background and creative career and also about the new projects he has been cooking up during the quarantine period.

1. When did you start working on the interaction between audiovisual and dance performance, and how did you get involved? What are the aspects that are more appealing to you about working in this interdisciplinary field?

It all begun in 2009. After quitting my job as an engineer I moved to Madrid to study a Master in Motion Graphics while making my first experiences in the world of video art. 

In 2010 I started up several collaborations with art organizations in Madrid and they proposed to me to shoot a dance performance by the choreographer Iratche Ansa.

The performance was going to be held at the Matadero in Madrid. From that recording I put together my first video dance “Comunicación Interpretación Automática” which had a very good reception.

I had discovered the potential of dance from an audiovisual perspective and the inner revelation of what I wanted to do in the next few years.

A few months later I made my first dance pieces with live visuals with choreographer Barbara Fritsche.

Thanks to those projects I was able to work on the musical “Hoy No Me Puedo Levantar” in 2013. In 2014 I directed my first proper theatre show: “Girasomnis”.

2. You are the creator of “Girasomnis”, an itinerant project that has been traveling around the world. Can you tell us about the creative process behind the inception of this innovative project?

I try to “connect” the visuals with the dancers. Sometimes I encourage the dancers to “connect” or follow my visuals.

In this project I also composed the music. This is very useful as I have better control of the creative process. With this project I tried to evoke feelings in the audience without words: just images, dance and instrumental music.

3. Paco Gramaje Studio recently launched the “Dance Mapping Virtual Tour 2020” which it’s fundraising on Gumroad. This is in preparation for a new cutting-edge AV dance project in 2021 involving a 360 immersive environment . Can you give us some insights about the whole project?

This quarantine caused an abrupt stop in my job, but also gave me time to start imagining something new.

The idea was born during the first week of confinement. At the start, It was simple: I just wanted to publish some of our best projects and make them public. But I also felt a need for a change.

The last 3 years I was quite disconnected from my artistic side due to working mostly on commercial projects. 

I was just focusing on making money to pay my bills and trying to have a stable team for audiovisual production. The outbreak of the Covid-19  has been an absolute shift in our work. We started questioning the possibility of doing our shows as we did before.

Therefore I needed to devise another type of format for the new normal awaiting us: a fully immersive virtual Dance Mapping Show.

As my previous theatre production, without the pressure of a client and using the Girasomnis music.

So, in April I started to visualize and write a synopsis of this new project. I then decided to publish “Dance Mapping Virtual Tour 2020” as a memorandum of all these years of physical shows. 

Now it’s time to go further. I want to gather all the knowledge I gained during the last 10 years and apply it to a virtual reality show, where I can break the limits and make an immersive 360º visual performance with dancers.

This new production is planned to be released in VR and physical 360 projection format in late 2021.

4. When working on a project how do you pick your collaborators? What are the main roles you look for in your team? 

When I have the budget I can work with some powerful audiovisual freelancers from my network of collaborators. Failing that I work alone.

I also work with very talented dancers/choreographers from Barcelona. During the years they started to understand my ideas and transform them in beautiful choreographies. 

5. Can you describe your general creative approach when starting on a new project?

I have mostly 2 ways of work. I compose a music draft and then I work on the visuals and choreography or vice versa: I make a draft of visual content with a draft choreography and I try to match the sounds and music.

Sometimes I give leeway to the dancer, so they can create their own choreography and then I create the visual content following their movements.

In the last few years I also worked with some talented musicians for a faster audiovisual production.

6. In 2015, Paco Gramaje Studio won an award at the International Mapping Festival in Girona for the Micro-mapping category. Could you share with us your thoughts about the concept of “Micro-mapping”? 

This was a concept from Roman Torre. In 2015 I shared a space with him and we collaborated together on a video mapping of a rotating stone. It was a nice project called Liquid Series.

In the video mapping area I also tried to develop innovative concepts, differing from the typical big projection on a building facade. 2 Years ago I started to develop the concept of “Holomapping”. I am planning to finish it next year as well.

7. We are aware you regularly teach courses and masterclasses of video mapping applied to performing arts, in Spain and Latin America.


What specific training would you recommend for digital artists who have just started their career and why? Which are the countries with more opportunities for audiovisual arts, in your opinion?

Nowadays, it is possible to learn a lot following digital online courses, but it is always better if somebody guides you. As with everything in life the best way to learn is practice, making mistakes and improving. 

Spain is not the best country for arts, I would say. As far as I know French artists or from other European countries have more grants and support from their governments, but everything is possible if you are passionate about your work.

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Webographie du jour : le Zeef du LeCollagiste

Un collecteur de liens, classés dans des blocs sur la thématique de l’image live sous toutes ses formes, VidéoMapping Software. Une liste de liens sur une seule page avec plus de 280 logiciels, applications et autre média serveur, des outils VJ’s, des tools NDI, Syphon ou Spout.

Méta moissonneur de liens collaboratif et curator VJ depuis 1999.

Webographie du jour : le Zeef du LeCollagiste est un billet de LeCollagiste VJ.
LeCollagiste VJ - Mag du LeCollagiste, actu sur la culture VJING, Vidéo Mapping, info video et high tech.

Pandemic reinforces value of partnerships

Aldermaston, UK, 29 July 2020: Having completed a number of projects in recent months despite the constraints of the global pandemic, SI Media and GB Labs reflect on the underrated value provided by global and regional partnerships. Based just north of Venice, Italy, SI Media is an international broadcast software solution provider – including its proprietary ...

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Japan Media Arts Contest 2020

DEADLINE: 04 September 2020 18:00 (Japan standard time)

We are constantly scanning our map for new opportunities for audiovisual artists, especially outside the European network.

It is quite hard to map out the Asian audiovisual scene, mostly due to language barriers and different social media landscape.

Therefore we are very pleased to present you with this art contest for the Tokyo based media arts festival.

The Japan Media Arts Contest is a long-lasting institution reaching its 24th edition this year. The call is open to all audiovisual artists worldwide and encompasses the following categories:

Art Division | Entertainment Division | Animation Division | Manga Division

For each division the elected jury will award the following prizes, based on the artistic value and creativity of the artwork:

Grand Prize (1.000.000 JPY), Excellence Awards (500.000 JPY), Social Impact Award (500.000 JPY), New Face Awards (300.000 JPY), U-18 Award (certificate, trophy), Special Achievement Award (certificate).

It is interesting to notice the wide range of categories not necessarily related to the new media arts world. The inclusion of animation and manga highlights their wide recognition in the Japanese scene as special forms of art.

The Japan Media Arts Contest offers opportunities for young and emerging artists as well as recognized professionals making the audiovisual event a turning point every year for artistic innovation and excellency.

The Japan Media Arts Festival has been awarding prizes to outstanding artistic works since its establishment in 1997.

It is supported by The Agency of Cultural Affairs, Government of Japan to develop and promote the creation of Japanese and international media arts.

Through the annual Exhibition of Award-winning Works, the festival has offered the opportunity to the audience of directly appreciating these celebrated works.

The attendants are also invited to participate to the side events such as symposia, screenings and artists’ showcases.

WEBSITE

APPLY TO THE OPEN CALL

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OWNZONES BECOMES NEWEST MEMBER OF THE TPN: TRUSTED PARTNER NETWORK

The TPN establishes a single benchmark of security preparedness for media and entertainment vendors OWNZONES Entertainment Technologies, the leading cloud-based video supply chain company, has announced today its appointment as the newest member of the Trusted Partner Network (TPN). The TPN is a new, global and industry wide film and television content protection initiative. The ...

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IMT Expands Software Division; Introduces Intelligent Data Mover with Predictive Cost and Data Transfer Speed Analytics

IMT’s new enterprise software product, SoDA, provides real-time, actionable insights into customers’ data management strategies LOS ANGELES, Calif. – July 22, 2020 – Integrated Media Technologies, Inc. (IMT), a leading media technology provider, today announced the expansion of its advanced software development division to bring to market innovative software tools and applications that automate and ...

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GOGBOT: Enschede, 10 – 13 September 2020

Gogbot is an audiovisual event for creative technology, science, new media arts and music.

Out and about robots, hard-techno futuristic music, crazy bonkers live performances, audiovisual extravaganza with a general cyberpunk attitude to bond it all together.

All of this and much more is offered by Gogbot Festival, the techno-hardcore-sci-fi audiovisual event based in Netherlands.

Basically the kind of event we would go on a normal weekend if we were living in the Mad Max universe. The main aim of the event is showcasing the most avant-garde and cutting edge trends in the audiovisual and new media world. And then push a little further!

There is nothing quite like Gogbot on the audiovisual scene: AI meets AV, Science meets music, art meets activism during 4 intense days of multidisciplinary activities across Enschede.

Every year, the organizers propose a controversial and thought-provoking theme set to trigger reflection in the community and cutting-edge experimentation by the selected artists. Innovation in digital creativity is key and the festival creates a sonic space for this.

Every year, the result is an insanely powerful and immersive artistic rendez-vous that leaves a lingering impact awhile after the end of the festival.

This year theme is Quantum Supremacy, a mind-blowing, controversial, but extremely urgent theme.

Big companies such as Google, Microsoft, and IBM are competing to build the first quantum computer, a ‘supercomputer’ expected to be a staggering one billion times faster than today’s best computer. What will the quantum future hold?

In this Age of Pandemic, we are made acutely aware of our dependence on digital technology for work, education, and healthcare. Now more than ever, the growth of digital technology demands critical reflection.

Globalization and economic growth have brought us pandemic and environmental destruction. How can we break this cycle? Can we harness quantum technology to protect ourselves and the world we live in?

Pubblicato da GOGBOT su Domenica 12 luglio 2020

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Three Media signs up to DPP

Manchester, UK – 14 July 2020 – Three Media, a specialist technology company, today announced it has joined the DPP, the media industry’s business network, with the aim of expanding its exposure and bringing its distinctive perspective to the forum. Originally founded by UK broadcasters, including the BBC, ITV and Channel 4, to standardise tapeless programme ...

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Densitron to pursue joint projects with broadcast consultancy Hawk Media Partnership

KENT, UK – 13 JULY 2020: Densitron, the global leader in innovative Human Machine Interaction (HMI) and display technology, has announced a new long-term collaboration with Hertfordshire-based consultancy Hawk Media Partnership. The new partnership will see the two companies actively seek joint projects in the broadcast and media environments that can fully utilise Densitron’s innovative technologies and ...

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MediaKind appoints Matt McConnell as Chief Executive Officer

Former SVP & General Manager of Comcast Technology Solutions will drive product-led growth in MediaKind’s cloud-based SaaS offering and a focus on the power of streaming media McConnell will accelerate MediaKind’s strategy execution and the delivery of the innovative solutions its customers need to successfully create competitive media businesses Angel Ruiz becomes Chairman of the ...

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DejaSoft releases DejaEdit 3.1

  DejaSoft supports in-house hosted S3 server in DejaEdit 3.1 For Immediate Release, 2 July 2020, Gothenburg, Sweden – Hot on the heels of the launch of DejaEdit 3, and in direct response to client requests, DejaSoft announces the release of version 3.1 to support private cloud environments using the open source MinIO object storage ...

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Silk Pavilion II – Mediated Matter Group at the MoMA

Latest in the series of groundbreaking projects by Mediated Matter Group (MIT Media Lab) is the new successor to the Silk Pavilion (2013) project, results currently on show (subject to COVID-19 restrictions) at the Museum of Modern Art in New York. The project utilizes an integrated kinetic mandrel designed to guide the natural spinning motion […]

Globecast Americas announces Chris Pulis as new CTO

Los Angeles, CA, June 24th 2020 —Globecast, the global solutions provider for media, has announced Chris Pulis as new Chief Technology Officer (CTO) for the Americas, effective immediately. As CTO, Pulis is responsible for all technical aspects for the Americas including establishing Globecast’s vision and growth through the use of technical resources. Pulis has 25 years ...

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Red Bee Becomes Partner of the DPP Committed to Sustainability Program

  Red Bee Media is now a partner of the DPP’s Committed to Sustainability Program and will support initiatives aimed towards increased sustainability in the global media industry. Red Bee was one of the first companies to be awarded the DPP Committed to Sustainability mark and achieved a 4 out of 5 score. In 2018, Red Bee ...

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Memo Akten

At Audiovisual City, it’s always a pleasure to discover new audiovisual artists, and sometimes even artists that we should already know, but that we discover late, like Memo Akten.

I stumbled upon Memo’s work in my investigations and learnings of the well-known VJ software, VDMX (which is to put it quite lightly – VDMX is a very powerful visual creation tool).

Memo Akten describes himself as:

“an artist and researcher from Istanbul, Turkey. He works with emerging technologies as both a medium and subject matter, investigating their impact on society and culture – with a specific interest in the collisions between nature, science, technology, ethics, ritual and religion.”

http://www.memo.tv/

Artificial Intelligence

His work goes much further your average visual artist, as he specialises in Artificial Intelligence, works with algorithms and large-scale responsive installations with image, sound and light. In AV culture’s layman terms he’s an audiovisual jack-of-all-trades and a true techy, oh and he’s studying for a PhD in AI as if that wasn’t enough. Here you can see a selection of his work in the very accurately named video, ‘Selection of work in 3 minutes’ (2017).

Audiovisual awards and prizes

Akten received the Prix Ars Electronica Golden Nica – the most prestigious award in Media Art – for his work ‘Forms’ in 2013. He has exhibited and performed internationally at exhibitions including The Grand Palais’s “Artistes & Robots” in 2018 (Paris FR), The Barbican’s “More than human” in 2017 (London UK) and the Victoria & Albert Museum’s landmark “Decode” exhibition in 2009 (London UK). He has shown work at venues such as the Moscow Museum of Modern Art (Moscow RU), Shanghai Ming Contemporary Art Museum (Shanghai CN), Mori Art Museum (Tokyo JP), Royal Opera House (London UK), Lisbon Architecture Triennale (Lisbon PT), Itaú Cultural (Sao Paulo BR) and many others.

Creative Collaborations

He has collaborated with celebrities such as Lenny Kravitz, U2, Depeche Mode and Professor Richard Dawkins, and brands including Google, Twitter, Deutsche Bank, Coca Cola and Sony PlayStation. Akten’s work is in numerous public and private collections around the world.

Alongside his practice, Akten is currently working towards a PhD at Goldsmiths University of London in artificial intelligence and expressive human-machine interaction, to deepen collaborative creativity between humans and machines and augment human creative expression. Fascinated by trying to understand the world and human nature, he draws inspiration from fields such as physics, molecular & evolutionary biology, ecology, abiogenesis, neuroscience, anthropology, sociology and philosophy.

Marshmallow Laser Feast

Memo hasn’t just emerged on the scene by any means. In 2007 Akten founded The Mega Super Awesome Visuals Company (MSA Visuals), an art and tech creative studio. For some of those who have been following audiovisual culture since before even Audiovisual City was born, then they’ll recognise the name Marshmallow Laser Feast (MLF) – the evolution of MSA Visuals in 2011. In more recent years and a lot of success, Akten is now focusing on his own work and research, though his contribution to audiovisual culture and performance, must not go unmentioned. I strongly recommend that you explore his exceptionally wide and varied body of artwork and scientific investigations, as it takes you on a socia cultural journey that goes beyond audiovisual art.

Website

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Teleos Media Integrates Zixi as part of their Innovative Video Distribution Network

(June 10, 2020) — Zixi, the industry leader for enabling dependable, live broadcast-quality video over any IP network, today announced a technology partnership with Teleos Media which has integrated the award-winning Zixi Software-Defined Video Platform into their Video Distribution Network (VDN), providing a joint solution that enables continuous uninterrupted streaming video content in the highest ...

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Mediaproxy helps broadcasters meet challenges of remote workflows

Melbourne, Australia – 8 June 2020: Mediaproxy, the leading provider of software-based IP broadcast solutions, has been at the forefront of developing new television distribution workflows over the last 20 years. A major part of this has involved allowing increased remote operation of key functions such as monitoring and analyzing streams to ensure quality and ...

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StreamGear Celebrates Coveted Award Win for VidiMo Live Streaming Production Solution

Innovative hardware-and-app combination recognized in special edition of Future’s Best of Show Awards, presented by Digital Video June 4, 2020 — Reading, PA: Streaming solutions innovator StreamGear Inc. is proud to announce that its smartphone-empowered VidiMo handheld, live production system has been honored with a 2020 Special Edition Best of Show Award, presented by Digital ...

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Globecast promotes Denis Genevois to VP Marketing Group and Olivier Zankel to VP Communications Group

Paris, 3rd June 2020 — Globecast, the global solutions provider for media, has announced that Denis Genevois and Olivier Zankel are moving into new marketing roles. Genevois, who joined Globecast in 2001, is now VP Marketing Group and Zankel, who joined Globecast in 2011, is now VP Communications Group. They will both report to Philippe ...

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⁣ ⁣⁣ ⁣#repost @dariosajeva⁣ ⁣__________________⁣ ⁣⁣ ⁣Au travail...

⁣
⁣⁣
⁣#repost @dariosajeva⁣
⁣__________________⁣
⁣⁣
⁣Au travail dans les locaux de la cie Nansouk, report de résidence pour la création de Bled.⁣
⁣Texte de Daniel Danis.⁣
⁣Mise en scène Charly Blanche.⁣
⁣⁣
⁣#jeunepublic #theatrecontemporain⁣
⁣#millumin #theatremultimedia #theatrejeunepublic
https://www.instagram.com/p/CA-Bg71pras/?igshid=1ftrs1rn2zz03

DejaSoft launches DejaEdit Version 3 –

DejaEdit Version 3 takes file synchronizing to a new level with enhanced user experience, additional security features and improved workflow management For Immediate Release, 28 May 2020, Gothenburg, Sweden – Dynamic tech start-up DejaSoft has launched Version 3 of its cutting-edge media file synchronising software tool –  DejaEdit. An essential application vital for film productions, DejaEdit ...

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BODY (UN)MUTE: 28–29 May 2020 ONLINE

ONLINE, 28 – 29 May 2020

BODY (UN)MUTE: A two-day online festival that looks into the rituals of dancing and masking in times of social distancing.

As we slide into the new normal or la nueva normalidad it is inevitable that the AV world will experience a considerable amount of visibility during the pandemic as technology plays an important part in everything that we do. A surge of online events, meetings and live streams now fill up our diaries like they are going out of fashion and meeting up with your mates down the pub for a pint after work is so 2019.

Enter the evolution of user generated entertainment platforms like Twitch, which now boasts 17.5 million average daily visitors. Resident Advisor has invented its own virtual island Streamland where all virtual events that have been successfully submitted to RA exist. And MelodyVR brings the artist even closer to the fan through some very high spec virtual reality streaming experiences. Did somebody say Zoom quiz? 

The drive for innovation and exploration in the world of audiovisual art and culture is again on the rise, opening up in new forms. Which leads me onto the question about interdisciplinary artists and institutions who challenge the status quo and dare to oppose the mainstream. Where are they and what is their artistic response to the pandemic? 

I give you BODY (UN)MUTE. A two-day online festival curated by Bogomir Doringer hosted by ICK Dans Amsterdam that looks into the rituals of dancing and masking in times of social distancing. The audiovisual event will deliver a programme of workshops, talks and performances from all corners of new media, dance and conceptual art. But how can these rituals take place in an online space?

“Technology has been around forever, but most people are not familiar with the basics of streaming. Porn channels and video gaming platforms are way ahead of time and up until now artists haven’t really engaged with it, which makes it harder to get a certain quality that produces something more than just a Zoom call. I have been following the ritual of masking since 9/11 with my project Faceless – Re-inventing Privacy Through Subversive Media Strategies. What is the role of this in contemporary times? BODY (UN)MUTE is a physical representation of Faceless and my art exhibition Dance Of Urgency, which explores how dance and ritual rise in times of personal and collective crises, and how it can empower individuals and groups. In amongst a global pandemic both these ideas live together and that is why I want to explore this space with new media artists”

– Bogomir Doringer

Jeremy Bailey

Some highlights come in the form of Famous New Media Artist Jeremy Bailey who wants you to join his Augmented Reality Makeover Party where step-by-step you can learn how to perfect your own Augmented Reality (AR) digital mask and alter ego. Transgress and queer-up your identity, become a drag unicorn or whatever else you can imagine! 

Rosa Menkman

Rosa Menkman, an art theorist and visual artist specialising in glitch art and resolution theory, will screen her work Pique Nique pour les Inconnues :: The CHORUS VERSION (2019-2020). The video looks at various unknown women whose images are linked to the history of image processing. While these women seem to be able to prolong their existence for as long as the (digital) realms will copy and reuse them, most of them have lost their name and identity.

Keren Rosenberg

Live performance comes in the form of Keren Rosenberg and Nicola Cavalazzi, who will present an audiovisual art installation which explores our social obsession in self-exposure through the use of modern technology. Together they will question what it means to perform in front of a camera – where does the body finish and the screen start? 

Dr. Kelina Gotman

Dr. Kelina Gotman talks about how Choreomania, the manic crave for dance, is not just a bi-product of lockdown. Choreographer Emio Greco will elaborate on the Pizzica, a dance from his native ground in Puglia that was danced to heal yourself from the bite of a poisonous spider. And Shanghai Radio will close the two day event giving us an insight into how creativity, music and online streaming kept the Chinese creative community connected during the lockdown. 

In a reaction to the pandemic tickets for the event are based on the principles of donation, which provides the public freedom to support the hard work and dedication from all the artists involved.

Let the body unmute. 

BODY (UN)MUTE in collaboration with ICK Dans Amsterdam
Online Tickets available through the event website.

Website

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MEDUSA LAB

MEDUSA LAB is a company specialized in the development of creative concepts applied to arts, entertainment and communication to create unique experiences through technological innovation.

The Mexican company is formed by audiovisual artists developing sensorial experiences through interactive and immersive installations, videomapping, Virtual Reality, Augmented Reality and 360 Video.

They combine digital media with other artistic disciplines such as music, dance, theatre and performance.

Medusa Lab took part of many national and international event such as Venice Biennale of Architecture 2014, Mediaxion, Live Performers Meeting and Circuito Electrovisiones.

Contact

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DejaEdit rated an essential collaborative innovation for productions by film producer Anna Knochenhauer

DejaEdit is the way forward for efficient production workflows Film Producer Anna Knochenhauer outlines why DejaEdit is an essential collaborative innovation all productions need 22 May 2020, Gothenburg, Sweden –  Anna Knochenhauer is a well-respected Stockholm-based film producer / post-producer with an exhaustive catalogue of impressive titles to her name which include the likes of ...

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Delight Lab

Delight Lab is an audiovisual design and experimentation studio pivoting around the concepts of video, light and space.

Established in 2009, covering a variety of projects such as large-scale videomapping projections on architecture, museology audiovisual installations, audiovisual stage design for performing arts, audiovisual content for commercial events, and audio-reactive visuals for live shows among other things.

The origin of Delight Lab goes back when two brothers decided to make projects together at the university: Germán (Design) and Andrea (Art and Aesthetics).

Both audiovisual artists had developed investigations and experimentation with light, the phantasmagoria, the video-projection and the intervention of spaces. All different experiments culminated in a projection mapping on the facade of The Contemporary Art museum of Santiago.

This projection realized in January, 2009 was one of the first mapping projections in Chile. This milestone opened the way to further investigation, artistic and technological experimentation, interdisciplinary exchange and cultural management. These values are still present in every project carried out by the duo.

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Audio Design Desk Announces Official Launch of its Award-Winning Audio Tools with Free Version for Creators

Los Angeles, CA – May 20, 2020 – Audio Design Desk, an entirely new breed of Digital Audio Workstation that uses AI-assisted content creation tools to enable filmmakers, editors, sound designers and creators to produce cinema-quality sound in seconds, today announced the official launch of its award-winning software along with an incredible free version of ...

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Dalet Solutions Earn DPP 2020 Security Certification for Production and Broadcast

Paris, France – May 20, 2020 – Dalet, a leading provider of solutions and services for broadcasters and content professionals, continues its commitment to the highest security standards, attaining the DPP Security Marks for Production and Broadcast under ‘The DPP Committed to Security’ program. The marks certify that all Dalet products and solutions are developed, ...

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