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Dell Blue Creates Visceral “Everything Counts” Spot For Alienware

Par priyapr

Dell Blue, the internal creative agency for Dell, recently created a thrilling :60 spot for Alienware, a provider of premium gaming laptops and desktops. Centered around the tagline “Everything Counts,” the spot features a cast of real-life gamers headlined by Yiliang “Peter” Peng a.k.a. Doublelift, a professional League of Legends player who currently plays for ...

The post Dell Blue Creates Visceral “Everything Counts” Spot For Alienware appeared first on NAB Show News by Broadcast Beat, Official Broadcaster of NAB Show - NAB Show LIVE.

Roger and Big Machine Announce Merger

Par priyapr

Creative agency Roger and full-service production company Big Machine announced a strategic merger today that will expand the creative capabilities for their respective agency, brand, and entertainment clients. The LA-based studios will retain the Roger name and continue all operations at their newly renovated facility in the Silver Lake neighborhood of Los Angeles. Representing Roger ...

Laundry Welcomes Monica Reimold As Executive Producer

Par priyapr

Design-driven animation & production company Laundry has hired Monica Reimold as Executive Producer. She brings more than a decade of experience in commercials, branded content, and new media. Based in Laundry’s San Francisco office, Reimold will oversee sales, marketing, client relations, and in-house production operations. “Bringing on Monica marks an exciting new chapter in our ...

Ouchhh

Par Nina Verhagen

Ouchhh is a creative new media studio with expertise in AI, data paintings, data sculpture, and public art. The studio integrates art, science, and technology in every work they create. A multidisciplinary creative hub focused on new media platforms, offering direction and art direction and also producing video mapping projections.

Skilled in animation, design, illustration, 3D, 2D, interactivity, interaction, and live-action -and seamlessly combining some or all of these- OUCHHH considers each project as a challenge and takes a fresh and unique approach to each other. They have an office in Istanbul, and partnerships in L.A., Vienna, Barcelona, Paris, and Berlin.

The studio has created the “POETIC AI” Solo Exhibition at Atelier des Lumières, it’s a world’s largest AI exhibition which will last for 6 months.  It uses 50K pixels and in total 136 projectors, 1 million people visited the exhibition in 7 months.

The studio worked with many brands such as Google, Cern, Nike, Wired, their collaborators transcend all industries and all continents. Their works have received multiple accolades and awards in the international arena. Ouchhh has been featured at Ars Electronica 4 times and will be attending for the 5th time this year.
They became Istanbul’s first new media agency to win Reddot design awards, German Design Award, 10th Annual IDA Awards (The International Design Awards) and ADC Awards ( The Art Directors Club), in addition to an Honorable Mention from the City University of Hong Kong.

 

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The post Ouchhh appeared first on Audiovisualcity.

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